ERDEMxHM

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If anyone follows me on Insta and reads my blog you will know I have had the privilege of flying out to the states to watch the ERDEMxHM catwalk show. It was an absolute honour and pleasure to see such a strong collection walk down the catwalk. This H&M collaboration has to be the strongest one yet, a perfect coupling. The show itself was beautifully crafted with floral arrangements wherever you turned. This key aesthetic ran seamlessly through the collection on to the catwalk show and throughout the whole setup at The Ebell Of Los Angeles.

The evening started with cocktails and champagne, the room had the feeling that we were visiting a secret garden that only a select few had access to. Very quintessential English! There was a floral wall which everybody in the room got a photo in front of at somepoint and floral decorations throughout.

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After a few drinks and some celeb spotting, we were taken through the conservatory to take our seats for the show. The show itself lasted 15 mins and showcased a mixture of casual and tailored pieces styled together to create beautiful looks. Then came the pop-up shop!

Joe took a mad dash to get to the front for me and purchased this dress and the embroidered floral hoodie. I could have honestly bought all of the collection if I had the money but I feel I bought well in these two items. After the pop-up show, we headed back into the party for canapΓ©s and some gin and tonics to finish the evening.  

I'm never one to dress over the top, I enjoying styling dressy pieces like this sequin dress with more casual accessories as it makes for a more interesting styled look. We were lucky enough to stay at Dream Hotel Hollywood, where we shot these images by the rooftop pool. For a full sequin dress, this piece feels very light and easy to move around in. I think this will be a dress I can pull out for upcoming Christmas parties. But here I felt extra glam for a poolside drink watching the sunset from the rooftop bar. The whole experience has been a pinch myself moment!

Joey x

SEQUIN DRESS - ERDEMxHM

SHOES - CAPE ROBBIN

EARRINGS - H&M

ERDEMxHM SHOW